Ittefaq or what is better known as The Daily Ittefaq is a Bengali newspaper published and circulated across Bangladesh. Established in 1953, Ittefaq went on to become one of the most popular newspapers dailies in Bangladesh. Ittefaq Group of Publications, owners of this newspaper are leaving no stone unturned to increase the popularity of The Daily Ittefaq.
Reasons for Popularity:
Daily Ittefaq earned a name for itself through years of unbiased reporting and venting discussion on raging agendas in the country and the rest of the world. Ittefaq played a significant role in both the language movement and in Bangladesh’s Liberation war of 1971.
Ittefaq Group of Publications also introduced an online version of the newspaper just to ensure they reached out to a wider spectrum of Bengali readers.
Growth of advertising in Ittefaq:
Ittefaq is undoubtedly the most popular Bengali newspaper in Bangladesh. Therefore it makes perfect sense for advertisers to book newspaper ads in Ittefaq on a regular basis.
Bengali newspapers like Jugantor and Prothom Alo are the prime competitors of Ittefaq since they have decent circulation within Bangladesh.